Revolutionise your milk supply chain management with Origin Digital’s GrassMax, a comprehensive sustainability and performance benchmarking platform designed to support the dairy and livestock industry as well as the farmers you partner with.
Through our on-farm decision-support app, GrassMax builds a real-time picture of aggregated farm insight that enables organisations and farmers to achieve sustainable growth, verify sustainability practices and scope 3 emissions, and enhance supply chain security and sustainability.
Prove sustainable action uptake and verify scope 3 emissions while monitoring and driving KPIs in real-time through an aggregated, benchmarked view of your entire supplier network.
Verify days at grass to validate high animal welfare standards and marketing claims around grass-fed status.
Track live and forecasted grass yield to increase wallet share and strengthen farmer relationships through a better understanding of their situation, for example forecasting forage surpluses or deficits to inform conversations around silage harvesting or supplementary feed requirements.
Gain aggregated farm performance visibility and insight across your supplier portfolio, identify potential feed and fodder shortages, and understand key sustainability metrics to provide targeted support to farms in need.


Ensure regulatory compliance and responsible nutrient use with nutrient plans for all suppliers, grass production records, and nutrient risk management maps.

GrassMax addresses the difficulties in sourcing credible information for supply chain management and scope 3 emissions measurement by capturing data across various pillars of the farming business in a standardised format. This allows for efficient measuring, reporting, verification, and benchmarking across your supplier pool.
Replace cumbersome farm audits, data entry duplication, and supplier objections with a digitised, automated, standardised and independent tool that farmers love using.

After drawing the paddocks, GrassMax captures data automatically through remote sensing, IoT, and predictive modelling, ensuring accurate and up-to-date farm practice information. At the same time, it offers real-time decision support to farmers through a user-friendly smartphone application that enables them to easily enter additional data for even better-informed decision-making.
GrassMax then delivers this full data and insights package to your teams, aggregated across all your farms, for real-time analysis and reporting, empowering stakeholders to monitor progress, track trends, and make data-driven decisions for a more sustainable and efficient dairy industry.
GrassMax provides data that verifies:

Mob size, Grazings, Cuttings
Farmer ID, Paddock ID, Paddock boundaries
Grass growth, Grass cover, Benchmarking & Comparison
Farmer ID, Paddock ID, Paddock boundaries
Mob size, Grazings, Cuttings
Grass growth, Grass cover, Benchmarking & Comparison
As part of Origin Enterprises, we have unique access to a vast data pool to build and test our services. Our leading agronomic prediction models, developed using our extensive network of agronomy companies and ground-truth trial data around the world, offer high accuracy and have been localised internationally across differing geographies and climates.



No on-farm presence required, and cloud-free capabilities available to guarantee data delivery
Operating on millions of hectares across Europe, Africa, and the Americas
Backed by our rich agronomic history and wealth of ground-truth & field trial data

GrassMax offers a comprehensive solution for milk supply chain management, empowering organisations and farmers to make data-driven decisions that promote sustainability, enhance supply chain security, and build trust with customers.
Invest in a solution that not only captures the data you need but also adds value to the farmers you work with. Embrace the future of milk supply chain management with GrassMax by Origin Digital, and drive sustainable growth in the dairy industry.